@Fabian Gallon

Wait you say why havent they drastically redone UI (which I think OS X is good besides the skeuomorphic crap, Im think iOS needs to catch up to WP7 and Android as far as ambient data and some deeper organization of the home screen). But then you link some called "The Disaster of Redesign"? Hahaha.

Anyway, great article - this is why Apple is such a clever company. Not because they make things that "look cool" or whatever BS PC master race people say(not trying to sound like a dick, use a PC for games and stuff), not because it is subversive (what is this 2004? no who has an Apple product thinks that, that is like a Beatles fan thinking they listen to obscure music), nor because they are expensive, Apple does not make the most expensive/luxury stuff besides the Retina MBP anyway.

This approach is always entertaining and best for the market at large, and why Apple always is at the forefront of so many markets, like with the iPad and Macbook Air, which at first may seem novelty, but once the tech and competition get there, you realize it is a whole new ball game.