This was an interesting article. I think there's an important piece missing in the exposition (at least one)--and that would be the "intent" of the information seeker. What is the individual trying to achieve when he/she accesses information sources? What questions are they asking of the universe? A prosaic example I recall reading years ago is illustrative of this:

When we glance at our watch, the information we come away with is very dependant upon what question we are asking it. By this I mean--sometimes we ask "What time is it?" and so we come away with an answer such as 2:39 P.M. At other times, we may ask a very different question, such as "Am I late for my 3 P.M. meeting?" in which case the answer would be "No!" or perhaps "No! But you have to drive faster and take the short cut, or you’ll probably be late."

A simple and amusing test of this hypothesis is as follows: Observe someone glance at their watch. When they have glanced away again, ask them "What time is it?" Often you can see them look again at their watch before giving you the reply "It's 2:39." Now it may be that they have a very short memory or that they are simply performing a stereotyped sequence of responses to the question about the time--OR it may be that they did not register the precise time because they were asking their watch a different question and now they need to retrieve the answer to the question you have posed. As I mentioned, such an exercise is simple and amusing. I think it is also instructive and revealing of something deeply captivating about humanity and how we interact with the universe of information in which we are immersed.

To pursue this just a bit further, I would say that the writer of the article could perhaps have addressed what the military (and many corporations) would term "intelligence." This category of knowledge is similar to the knowledge and wisdom referred to in the article, but is conditioned in most instances by the pre-existing intent of the information gatherer. The seeker of “intelligence” has an objective and agenda that is distinct from someone who is surveying information simply to enlarge their knowledge of the universe, with no short-term objective (save enlightenment). One might compare the two forms of endeavor to two people entering a library--one to research a specific subject for a term paper and the other to browse the shelves for something that piques their interest (with no specific genre or list of authors in mind to limit the scope of the search). Both have valid objectives, but their methods of seeking for the information and the mental filters they employ to narrow the search are strikingly different--and will certainly produce different search strategies, processes and results.